Gokul Blog — A conversation on VoIP, IMS, Cisco and Just about Anything

Deeper analysis of VoIP

And Thus It Began….

Posted by tggokul on April 3, 2007

We were expecting it all along. Google and Microsoft are finally going to have a showdown ( or should I call it slugfest?) as to who is going to buy DoubleClick. It must be a great feeling to be the owner of DoubleClick right about now. Having Google and Microsoft fight over you is a once in a lifetime event 🙂

At the same time I have to agree with the brilliant observations of Phil Wainewright that the methodology of DoubleClick is pretty outdated and Pay per Action (PPA) is much better.

Anyway it is very evident Google just wants to annoy Microsoft and we can see more of these battles in the coming days.

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2 Responses to “And Thus It Began….”

  1. […] by tggokul on April 9th, 2007 Much has been said about the rivalry that continues to grow between Microsoft and Google. Got to accept, it’s […]

  2. […] has been said about the rivalry that continues to grow between Microsoft and Google. Got to accept, it’s […]

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